Specialist for sports nutrition builds up its financial muscles and sets course for further growth
Sportnahrung.at/.de takes the HANNOVER Finanz Group on board as a minority shareholder - growth planned both organically and by acquisitions.
Hanover/ Vienna/ Graz 26.9.2017 - The leading sports nutrition supplier in the German-speaking region, well known as Sportnahrung.at/ Sportnahrung.de, intends to put its growth plans into practice with a strong financial partner. With that in mind, the company has handed over more than 30 percent of its shares to the private equity company HANNOVER Finanz in the course of a capital increase. Owner Konrad Kreid retains a holding of around 70 percent. The fast-growing sports nutrition specialist, founded in 1999 by the bodybuilder and martial artist Johannes Mitteregger, aims to strengthen its own financial capabilities considerably with this move, and to expand its network of outlets in Germany, Austria and Switzerland.